SMO or Social Media Marketing Optimization is a process that helps product and companies to promote online and increase their sales in the process. There are various social media sites that are very popular all over the world and thousands of users that are joining every day. So basically Search Engine Marketing is a platform for products to get promoted and the manufacturer and companies utilize the most of it. There are many such social media sites such as RSS feeds, social news and bookmarking sites, as well as social networking sites, such as twitter, and video and blogging sites. Social media sites such as face book, twitter and Google+ are few of the sites that are very popular all over the world and thousands of people are using these sites every day. There are several advantages of using Social Media Marketing for Start Up and here are few of those:

• It increases your brand awareness
• Drives traffic
• Increase your conversion rates
• High quality customer satisfaction achieved
• Improves SEO rankings

Whenever a product is manufactured the main objective of the manufacturer is to sell the product. For sales to increase it is very important for the people to get connected with the product. People need to know the benefits, features and uses of the product and this is done by Social Media Optimization Company. The present day people are very clever and they are aware of the things they need to do before purchasing the product. For this the companies and manufacturer use the technique of Social Media marketing to promote their products in the social media sites.

Let’s now focus on the way of using Social Media Marketing for product endorsement. Companies first create a page in the social media sites. In this page, all the information about the product such as features, benefits, prices etc is provided. After that this page goes viral among the users of the site. There are options where people can like the page and comment on the products. By doing these potential consumers get connected to the product and hence the consumers buy these products. Thus the main objective of the products is achieved and the sales increases. There is a relationship between social Media Marketing and search engine optimization. One should possess the creativity and skill set to handle words and put them in an appropriate way so, that a reader is pleased with the structured writing while he reads through it.